Jon-David Deeson has served as the executive vice president of physician enterprise and ambulatory services for Covenant Health since April 2023.

Deeson’s executive leadership responsibilities include Thompson Cancer Survival Center, ambulatory retail and urgent care services, physician engagement and alignment strategies, and Covenant Medical Group, along with all other physician-related enterprises.

Previously, since 2017, Deeson has served as chief executive officer of OrthoTennessee, PC, a Knoxville-based physician-owned organization with over 130 providers including orthopedic surgeons, musculoskeletal physicians, advanced practice providers and therapists. OrthoTennessee also has a wholly owned insurance company and a management services organization as well as related entity joint ventures in real estate and ambulatory surgery centers. During Deeson’s tenure, OrthoTennessee advanced key strategic goals, including both new and expanded urgent care services, MRI, clinic, surgery centers, therapy locations, and digital health solutions.

During his 28-year career in health care, Deeson has developed expertise in health care operations, strategy, finances and regulatory matters. His experience includes project work with over 40 medical and surgical specialties and subspecialties in hospitals and health systems, physician practices, surgery centers, urgent care centers, accountable care organizations, and residency programs, among others. He has served more than 100 hospital and physician group leaders and Boards of Directors throughout the U.S.

Prior to joining OrthoTennessee he worked for 17 years in expanding leadership roles as a consultant, manager/senior manager and principal at PYA, where he addressed the business services needs of health care provider organizations. His responsibilities included strategic planning, organizational structure and governance, physician practice turnarounds and medical staff development, among other areas. He also served for a time as chief operating officer of PYA Medical Systems, Inc., a physician billing and technology services company.

Deeson received a bachelor’s degree in business administration from the University of Florida in Gainesville. He earned his master’s degrees in business administration and health administration from the University of Alabama at Birmingham.

He is a Fellow in the American College of Healthcare Executives, certified by the American College of Medical Practice Executives, and has an operations management certificate from the Medical Group Management Association. Deeson is chairman of the board of directors for HealthCare 21 Solutions, board member of the Cystic Fibrosis Foundation of Greater Knoxville, and is a graduate of Leadership Knoxville and a Scholars Mentor for the program. He has served as an adjunct professor in the UAB’s depart of health services administration and been a frequent public speaker for healthcare professionals throughout his career.

Why I work at Covenant Health:

It is a privilege and honor to work with an organization whose mission and services positively impact the lives of so many people in our region. As a member of the Covenant Health team, I have the opportunity every day to work alongside a diverse group of highly trained and gifted providers, leaders, and staff who are all committed to shared goals for better health in the communities we serve.